That use of the word “customer” is pretty consistent through the IT distribution business. They specialize in cloud services, business networks and IT support, security and risk management, websites, media management and custom software / databases. One quick note: When Bay uses the term “customers,” he is referring to channel partners, which are Ingram Micro’s customers. Click through the slideshow to get more of Bay’s take on what’s happening. There’s a lot going on at Ingram Micro and in IT distribution in general. Communication and collaboration software include popular. So we’re able to figure out how we automate and make sure that we’re driving efficiencies and are able to offset as best as possible any of the things we can’t control from an inflationary perspective.”īay also discussed some of the changes Ingram Micro itself is going through, including moves to help its channel partners build digital platforms for customers, the company’s increasing ties between its own cloud marketplace and public cloud hyperscalers, and the expansion of its support for MSPs. In this issue, you'll find the latest news from Microsoft and Ingram Micro Cloudincluding Ingram Micro’s new in-house Modern Support for Cloud Marketplace partners, zero-touch deployment services, updated guidance on Exchange Server security, Microsoft Inspire nominations and more. Empower teams to work together more effectively and securely while removing geographic limitations. Ingram Micro has boosted its security portfolio in Australia with the addition of cyber. “So we can turn the dials up and down based on supply and demand, inflationary challenges whether it’s freight that everybody’s had to deal with or general inflation and labor rates, and whatnot. Use of cloud collaboration tools surges and so do attacks. “In distribution, because of our size, we have a lot of variability,” he said. That is no accident, said Paul Bay, CEO of Irvine, Calif.-based Ingram Micro, the IT world’s second largest distributor.ĭuring a break between meetings with peers and vendors at last week’s Global Technology Distribution Council, or GTDC, summit in San Diego, Bay told CRN that the distribution model, and Ingram Micro’s business model, tended to smooth out any rough patches caused by such factors as changes in customer requirements, supply chain issues, or even the COVID-19 pandemic.Īs a result, IT distribution helped the IT industry as a whole thrive in the face of the pandemic and potential issues as the economy faces inflation or a potential recession, Bay said. IT distribution continues to do well regardless of the ups and downs in the economy or the fortunes of individual products or services. Leading Global Technology Solutions Provider Now Offering 8x8 XCaaS to Ingram Micro Cloud’s Vast Network of Partners 8x8, Inc.
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